Optimize Site Design for Best Screen Resolution and Increase Conversions
What is your site visitors’ screen resolution? With an increase in sales for netbooks and laptops, your site might be experiencing an increase in site visitors with smaller screen resolutions. I hope...
View ArticleTracking interactions on site and what to plan
I come across many requests on vanity metrics, this is probably not surprising for many digital analytics analysts. Traffic to site, number of clicks to this links, video view, etc. Yes, all of those...
View ArticleScreening through mobile metrics
You hear a lot about mobile and digital marketing. When I was at the Think Shopper event at Google, they emphasized on investing in mobile. According to their insights, in US, only 33% of advertisers...
View ArticleTracking interactions on site and what to plan
I come across many requests on vanity metrics, this is probably not surprising for many digital analytics analysts. Traffic to site, number of clicks to this links, video view, etc. Yes, all of those...
View ArticleScreening through mobile metrics
You hear a lot about mobile and digital marketing. When I was at the Think Shopper event at Google, they emphasized on investing in mobile. According to their insights, in US, only 33% of advertisers...
View ArticleConversions are down. Data you need to analyze to avoid it.
Are you panicking because your website is driving fewer sales or conversions? The first thing you’ll need to do is open up your analytics tool and start digging into the issue. This article will talk...
View ArticleFirst Step to Increase Conversions on Your Website
The ultimate goal for any websites is to convert. An entire book can be written to cover how to increase conversions on your website, but I would like to start off by reviewing where to start and take...
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